How to List Privately on Realestate.com.au

Realestate.com.au is Australia’s most visited property platform, drawing millions of buyers every month. If you’re selling your home, it’s vital that your property appears on this site. However, you can’t list there directly as a private seller — you need to go through a licensed agency. That’s where Nema comes in. We make it easy for you to list your property on realestate.com.au while staying fully in control. This article will guide you through how to do it step by step and explain why partnering with Nema is the smartest move when you’re selling privately.

Why You Need to Be on Realestate.com.au

If you’re trying to sell your property privately, the biggest hurdle is exposure. You need buyers to see your listing, and no other platform compares to realestate.com.au in terms of traffic and reach. It’s the first stop for most serious property hunters in Australia. If your home isn’t listed there, you’re missing out on the best opportunities to connect with potential buyers. Unfortunately, realestate.com.au doesn’t allow direct listings from private individuals — only licensed agents can list there. But with Nema, you get access to this premium portal while keeping full control of your sale.

How Nema Helps You List Privately

Nema is your gateway to realestate.com.au. We’re a licensed agency built specifically to support private sellers like you. With Nema, you don’t need to hand over your sale to a traditional real estate agent. Instead, you choose a listing package that suits your needs, create your own ad, manage your photos, respond to buyer enquiries, and set your own schedule for inspections. It’s all your sale — we’re just here to give you access to the tools that make it possible.

5 Steps to List Your Property Privately on Realestate.com.au with Nema

1. Choose the Right Package

The first step is to choose the listing package that’s right for you. Nema offers a range of options depending on how much visibility you want and how long you plan to advertise. Whether you’re after a basic listing or want your property to stand out with premium placement, we’ve got a plan that fits. You can compare packages on our website and select the one that best matches your budget and selling strategy.

2. Submit Your Property Details

Once you’ve selected your package, it’s time to create your listing. We’ll guide you through an easy process where you fill in the details of your property — including the address, type of dwelling, number of bedrooms and bathrooms, features, and nearby amenities. This is your chance to highlight what makes your home special. You’ll also choose a headline and write the description that will appear on your ad.

3. Upload Photos and Floorplans

Good photography is crucial for attracting attention on realestate.com.au. You can upload your own high-quality photos or hire a professional through our platform. If you have a floorplan or virtual tour, you can include those too. The more visual content you provide, the better your chances of catching a buyer’s eye. Nema supports all major media formats, and you can update your images anytime during your campaign.

4. Approve and Launch Your Listing

Once you’ve completed your ad and uploaded your media, you’ll submit it for approval. Our team will quickly review it to ensure it meets the platform’s requirements. After that, we’ll publish it live on realestate.com.au. Typically, listings go live within one business day. You’ll receive a confirmation email as soon as your ad is active and visible to buyers across the country.

5. Manage Enquiries and Update Your Listing

With your property now on Australia’s largest real estate site, you’ll start receiving enquiries. All messages from potential buyers will be forwarded directly to you, so you can respond in your own time and arrange inspections at your convenience. Need to change your price or update your photos? No problem. You can make changes at any time during your listing period through your Nema dashboard.

Why Choose Nema for Private Property Sales?

Nema isn’t a traditional real estate agency. We’re here to help you sell your property yourself, with professional support and powerful tools that put you in the best possible position to succeed. Here are five reasons why Nema is the smart choice when you want to list privately on realestate.com.au:

1. Access to Premium Portals: We give you direct access to realestate.com.au and other leading platforms, without needing to pay agent commissions.
2. You Stay in Control: You handle the enquiries, the pricing, and the inspections. We handle the back end so you don’t have to.
3. Fast Listing Approval: We typically have your ad live within 24 hours of submission, meaning you can start attracting buyers almost immediately.
4. Custom Packages: Whether you want a short-term listing or premium placement, we have flexible packages to suit every property and budget.
5. Ongoing Support: If you have questions or need help at any stage, our experienced support team is just an email or phone call away.

You Can Sell Without a Traditional Agent

Many sellers are surprised to learn how easy it is to sell without an agent. With Nema, you get everything you need to run your own successful campaign — a listing on realestate.com.au, a custom ad, enquiry forwarding, and support along the way. There’s no need to give up thousands in commission fees. You know your home better than anyone, and with our help, you can market it confidently and efficiently.

Common Questions About Private Listings

Can I list on realestate.com.au by myself?
No. Realestate.com.au only accepts listings from licensed agents. That’s why you need a platform like Nema to access it legally.

Do I have to use Nema for the whole sale?
No. We help you with the advertising, but you manage the negotiations, contracts, and inspections. You can also engage a solicitor or conveyancer for the legal parts.

How long will my listing stay live?
That depends on the package you choose. We offer different campaign durations, including the ability to extend your listing if needed.

Can I upgrade my package later?
Yes. You can start with a basic listing and upgrade at any time if you want more visibility or extra features.

Will my contact details appear on the listing?
No. Buyers contact you via a secure form, and we forward those messages to your email. Your privacy is protected at all times.

Take the First Step Today

Listing privately on realestate.com.au has never been easier, and you don’t need a traditional agent to do it. With Nema, you get the exposure you need and the freedom you want. It all starts with choosing a package that fits your goals. From there, you create your ad, upload your media, and go live. It’s simple, fast, and puts you in the driver’s seat. Join the thousands of Australians who are already selling smarter with Nema. Your buyer is waiting — make sure they can find your home on realestate.com.au.